jueves, 29 de mayo de 2008

We Make It Good

Ayer comenzamos una guerra, hoy vamos a terminarla. Y lo haremos de la manera con la que todas las guerras deberían finalizar. Con un arma la cual estáis años luz de imaginar, y contra la que ningún ejército ha podido avanzar. En un anuncio realizado por Shilo Design, MTV, Ogilvy Amsterdam y un numeroso colectivo de diseñadores birmanos que han querido solidarizarse con su pueblo y lanzar esta protesta online. Todo ello debido a la esquiva actitud del gobierno de este país asiático por la negativa de la entrada de ayuda humanitaria.

Fue hace 7 días cuando el primero de los diez helicópteros del Programa Mundial de Alimentos de la ONU pudo entrar en el país, llevando ayuda a las zonas más remotas devastadas por el ciclón Nargis. A su paso por Birmania el 3 de mayo, el ciclón dejó un balance de 133.600 muertos y desaparecidos. Está claro que algunos gobiernos trabajan en función de sus propios intereses, y relegan al pueblo en un segundo plano, algo que, verdaderamente, inspira terror y muy poca confianza; Este anuncio, con diferencia, es uno de los mejores que he visto en mucho tiempo, y la verdad, me hace confíar en que no todo está perdido mientras haya personas que todavía conserven la cordura. Una metáfora que no da cabida a ningún tipo de duda... nuestras manos siguen unidas. [Vía]


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